


I posted a questionnaire to collect the information above to be able to know more about my target audience and the types of content that I should contain in my magazine. I have found out that the majority of people that took the questionnaire feel that their music reflects their style image that they put across to the world, also that most of the audience would like fashion and life stories to be in the magazine. Many would also be interested in exclusive interviews and images of bands each issue.
I found out that the demographic scale of my target audience for 'Buzz' is E for students to about C1 because there will be young workers also that I will aim for, these are people who do not have A or B scale jobs due to their age group and how the magazine is based on individual music style and isn't a mainstream contented magazine.
I found that the psycho graphic scale of my audience is that they are individualists who are interested in particular bands and music genres like indie, alternative, dub step and rap. They will also be YAKS, because they are at a young age and are exploring their style and feel they can connect with their music with this style, by having fun I can advertise events like festivals in the magazine as these young people will be interested in events like that.
I feel that the stereo-typical groups for my target audience are individuals who have a certain style and could be classed as 'indie' or 'skaters' because they have such a strong connection with music.
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